Understand every Organization that is important to you, including Customers, Prospects, Partners, Competitors...

TRAXOR enables you to focus on exactly what you need to know about every organization that affects your business, regardless of who they are.

Profile Organizations using your own categorization models that reflect what you need to know about them (who and what they are) e.g. Industry Sectors, Size, Region etc.

You can now gather and use the information you need to interact more effectively with them, even if that includes competing!

As each organization is entered once only in TRAXOR, you can access ALL information about it from one location.

Relate! Organizations to each other and to any information and/or other “Objects” in TRAXOR. Report on and/or see information from any perspective for Marketing Analysis, Sales Campaigns, Forecasting, Product Ownership and so on.

Features and Benefits

• Flexibility—

  handle any type of organization or entity, large or small, from Conglomerates to Companies, Departments and even Teams or Workgroups within the same framework. Use TRAXOR's Relate! functionality to define organizational structures and other relationship between organizations.

• Profiles—

  quickly appreciate the significance of any Organization to you by creating your own pick-list or text-entry categorization model.

• Easy Maintenance—

  information about an Organization is maintained in a single record. The contexts in which you deal with it e.g. as a Customer, Supplier, Partner etc, are handled by Relationships. Traditional chores such as keeping addresses updated are a breeze. Maintain an address in one place and any Organizations or Positions (Contacts) that use it are automatically updated with any changes.

• Reports—

  Powerful Filters enable you to extract information any way you want to see it. For example, combine Organization Profiles with Relationships to other TRAXOR Objects to asses Markets and Competitive activity. Then combine that with Sales Opportunity data to quantify opportunities and threats.